Malcolm CasSelle is an entrepreneur that focuses on digital industries by ensuring that there are unique products and services to the consumers. He studied Computer Science at the Stanford University and MIT to acquired knowledge of the digital industry. He worked as a consultant for different companies by offering advice on how to maximize profit from production in the digital market. He is currently the president of Worldwide Asset eXchange (WAX) that allows individuals to own digital assets as virtual game assets. The operation of Wax focuses on providing the consumers with required information of the need to tokenize in-game items. The market participants use WAX tokens to trade the virtual game assets. The brainchain technology is used to ensure that there is the utilization of the WAX tokens where one can create a virtual store that will offer gaming tools to people. The WAX tokens can be exchanges for cryptocurrency making it important in the digital market.

The knowledge about the use of advanced technology has made it possible for Worldwide Asset eXchange (WAX) through their president Malcolm CasSelle to acquire revenue of over $41 million. The increased number of online gamer has provided the company with a sustainable profit for just two years of operations. Malcolm CasSelle started his career as CTO of NetNoir in 1995 where the company focused on the production of websites. In 1998 to 2002 he was the CEO and co-founder of PCCW a telecom company in Hong Kong. In 2006-2013 he was an executive in Groupon’s joint venture with Tencent from China. In 2012 he worked as CEO of Xfire a leading gaming company. In January 2012 he became the CEO of MediaPass, a leading digital subscription company. In December 2014 he worked for SeaChange Int’l after it acquired his company Timeline Labs. In February 2016 he was named the president of CTO, and since 2017 he has been the president of WAX.